Salary - Atractive

Role Overview:

We are seeking an experienced Brand Specialist responsible for developing and executing strategic initiatives to enhance market presence and drive growth. This role involves close collaboration with the marketing, sales, and product development teams to ensure a cohesive and compelling brand message across all channels.

Key Responsibilities:

Develop and implement comprehensive brand strategies that align with business goals.

Oversee brand-related activities, including advertising, promotions, and public relations initiatives.

Conduct thorough market research to identify consumer trends and insights.

Collaborate with the marketing team to design and launch impactful marketing campaigns.

Ensure consistent brand messaging across all communications and marketing materials.

Monitor and analyse brand performance metrics, adjusting strategies as needed.

Establish and maintain relationships with key stakeholders, such as suppliers, customers, and industry partners.

Develop and uphold brand guidelines to ensure uniform branding across all platforms.

Oversee content creation, including videos, social media, and other marketing materials.

Drive brand sales and growth, ensuring achievement of sales performance targets.

Qualifications and Skills:

Demonstrable experience as a Brand Specialist or in a similar brand-focused role.

Strong understanding of brand management and core marketing principles.

Excellent communication and interpersonal skills.

Creative and strategic thinker with a strong analytical mindset.

Proficiency in brand management software and tools.

Leadership abilities, including experience motivating and guiding cross-functional teams.

This is a challenging and rewarding opportunity for a dedicated professional to make a significant impact on our brand’s success